Investing is complicated. Stash wants to make it more thoughtful and approachable. We helped Stash produce a wide range of video creative across dozens of content formats month-over-month, achieving a 1.5-2x lift in performance.
Stash was created to simplify the convoluted world of investing for the modern consumer - curated, approachable, and available anywhere and anytime. Choosing from handpicked investments, users can build a portfolio that reflects what they believe in, giving them greater peace of mind.
Stash needed to hone their voice and cost-effectively produce a wide range of video creative for both direct-response and branding/engagement objectives. They tapped QuickFrame to develop and produce dozens of content formats month-over-month, while also supporting a creative A/B testing methodology.
With QuickFrame, Stash has produced over 50 campaigns, including social optimized Stop-Motion, Live Action, Motion GFX, Animated Gifs, Cinemagraphs and still Photography. The combination of the QuickFrame process, the platform, and the creative output has led to significant improvements in scaling ad spend and rationalizing share shifts for better ROI.
Different creative formats tested
Lift in performance
Channels addressed with unique video
By working with QuickFrame, we've been able to use creative as a driver of campaign performance optimization. We've done some of our most innovative and best performing creative with QuickFrame. Their speed and cost has been an important ingredient in our A/B testing methodology, and we see them as a consistent and scalable partner for improving our CAC overall.