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In the past decade, social media advertising has become commonplace for businesses of all sizes. B2C and B2B businesses alike have found new ways to target potential customers using sponsored static and video posts via social media. Video is quickly emerging as the more engaging medium, particularly with newer digital marketing channels like over-the-top advertising. […]

Welcome to Maker Moments, our monthly series where we feature guest contributions to our blog from QuickFrame’s Maker Community. This blog was written by QuickFrame maker Amir Koji, founder and CEO of FATCAT DIGITAL. What is Mixed reality? As a child who was a huge fan of Sci-Fi movies, I was first encountered with Mixed Reality […]

Let me guess. You’re here because someone told you you need to “diversify your channel mix.” (Was that us? It may have been us.) Here’s what we mean. Because of the saturated content landscape of modern-day internet culture, it can be difficult to pinpoint exactly where your audience is at. Are they doomscrolling through Twitter […]

Empathy is big. We are living in highly polarized times, and marketers would do well for themselves — not to mention doing a favor to the broader culture — to create work that exhibits qualities of empathy. Thinkers like Brené Brown are popularizing their research, which emphasizes that empathy and vulnerability are powerful forces not […]

It’s an understatement to say that the marketing world is making colossal shifts right now. Data privacy regulations, especially the ones Apple has recently implemented, are rewriting the rules on how marketers reach their core consumers. Their App Tracking Transparency solution gives iPhone users the choice of opting-in to sharing their data, and with the […]

In a content landscape that moves faster and is more crowded than ever before, making sure your ad creative is captivating and entertaining is a must. If you’re not producing a continuous stream of fresh video marketing ads, your competitors are going to leave you in the digital dust. But keeping up with what types […]

If you’re familiar with the board game Catan, you know you need a maximum of 3-4 players just to play the game.  But what if you want to play with five or six people, or build different structures so the game lasts even longer than it already does? That’s not something you can do straight […]

Welcome to Maker Corner, our monthly series where we feature guest contributions to our blog from QuickFrame’s Maker Community. This blog was written by QuickFrame maker John-Michael Triana of TRIANA STUDIO. His latest short film, L. A. Rush, is currently in the crowd-funding phase on Indiegogo. This edition discusses John-Michael’s approach to trusting the artistic process […]

The last couple of years have certainly been a bumpy ride for everyone, with marketers feeling some unique growing pains from emerging tech and a renewed focus on individual user privacy. It’s safe to say your life (my life, their life, all of our lives?) has been wicked exhausting in 2021. Now that we’re starting […]

Can you believe we made it through the year? I’m sure like many of you, after the whirlwind of events that have swirled around us through 2021, we’re all looking forward to a bit of down time to reflect on the challenges we experienced–and the successes we achieved. But just because we’re approaching a new […]

Video has been a part of marketing for decades. Television used to be the only place you’d see it, but today, average consumers also carry screens around in their pockets. Marketers virtually have 24/7 access to eyeballs, and they’re taking advantage of it. Your brand is facing unchartered territory. New platforms, channels, and competitors are […]

You all deserve a big round of applause for getting through 2021. Go ahead, pat yourself on the back, we’ll wait. Woof. We made it. You all deserve a big round of applause for getting through 2021. Go ahead, pat yourself on the back, we’ll wait. The marketing world (who are we kidding, the entire […]