
Influencer Marketing Strategy: How To Build One the Right Way
A dynamic influencer marketing strategy could be the key to sustainable brand growth, better sales, and long-term success. But crafting an influencer marketing plan that aligns with your big-picture goals and other marketing channels can be daunting, especially if you’re new to influencer partnerships. To jumpstart your journey, we’ve outlined this step-by-step process to help […]

Maker Moments: Humanity in Storytelling
Welcome to Maker Moments, our series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by maker Graham Kelley of Naknek Films to discuss humanity in storytelling. Ten years ago, I started Naknek Films with my creative business partner, Ryan Francis. So much has changed in those ten years, both […]

Video Ad Creative We Can’t Stop Thinking About | July 2024
At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

Video Marketing in 2024: An H1 Recap
So far in 2024, we’ve seen memorable ad campaigns, Upfronts, ads that (seriously) missed the mark, new ad tech, Cannes Lions, even newer ad tech — and we’re only halfway through. Let’s look back on some key topics, trends, and insights from the first half of 2024 — and take a peek at what we […]

What Happens When You Get Video Marketing Wrong
We know it’s not what you want to hear, but there are a ton of ways video marketing can go wrong. As we saw with Apple’s recent “Crush” ad, even massive brands “miss the mark” (their words, but it was what we were going to say, too). As Ad Age points out, it’s certainly not […]

How To Create a Company Page on LinkedIn: Step-by-Step Guide
If you’re not on the platform yet, you’ve probably considered creating a LinkedIn company page. As social media maintains its significant role in marketing strategies across industries, having a presence across different platforms can drive success for your company. Specifically on LinkedIn, many businesses and individuals come together to discuss relevant topics, showcase their products, […]

Where’s the Audience? User Demographics by CTV and OTT Platforms
As the Connected TV (CTV) and Over-the-Top (OTT) industries continue to boom, your business is likely interested in (or, at least, learning about) advertising in this space. While we don’t need to convince you of the importance of the industry, you might still be wondering exactly how much growth is occurring. We’re so glad you […]

Maker Moments: The Critical Role of Audio in Modern Marketing
Welcome to Maker Moments, our series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by maker Nathanael Sams, an award-winning video editor and sound designer. Amplifying Stories: The Critical Role of Audio in Modern Marketing Stories matter. Stories allow us to feel connected with each other, experience the significance […]

Video Ad Creative We Can’t Stop Thinking About | June 2024
At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

What Is Juneteenth? – Resources
Juneteenth, celebrated each year on June 19, is an officially recognized QuickFrame holiday. Each year, the QuickFrame/MNTN team takes the day to honor the abolition of slavery in the United States and to self-educate on the ongoing fight for racial justice around the world. Over the years, we’ve curated an educational resource hub of books, […]

The Hyper-Personalization of Ads — And How To Handle It
Today’s consumers want personalization in marketing and advertising. A McKinsey & Company study found that 71% of consumers expect personalized experiences — and 76% get frustrated without them. Thanks to the precision targeting capabilities of digital marketing, advertisers can (and should) tailor their ads to their audience across platforms, including Connected TV (CTV) and social media. […]

LinkedIn Video Ads: Best Practices, Formats & Ad Specs
LinkedIn video ads have become a no-brainer in video marketing strategies for brands across industries. Thanks to the traction they create, video ads can help you cut through the constant noise of digital media and create significant traction for your brand. Here, we’ll walk through the ins and outs of LinkedIn video ads, including what they […]