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This image features someone in a park. You can see their hand with a smartphone in it. Behind that, there is a park bench. On the phone, you can see an example of an in-game advertisement.

What To Expect From In-Game Advertising

As digital advertising continues to expand, in-game advertising is growing in popularity among marketers. With an estimated 2.7 billion video gamers around the world, this medium presents a massive opportunity to connect with current and potential customers. Let’s walk through in-game advertising, the opportunities it creates for your brand, and what you can expect from […]

Web Team·July 14, 2023·5 min read
This image features six different people, each one representing a color from the rainbow. This image is representing the 8 LGBTQIA+ filmmakers we're discussing in this blog.

8 LGBTQIA+ People Who Revolutionized the Film and TV Industry

From the earliest days of the film industry, LGBTQIA+ people have been a part of innovative and groundbreaking filmmaking through producing, editing, directing, writing, and more. However, many of these people have gone without their stories being told. Here, we’re going to take a look at some key LGBTQIA+ filmmakers and their impact on the […]

Web Team·June 22, 2023·5 min read
This image features a man standing in the water with a camera. To the left of him, you'll see a clapperboard. This image represents Nils Clauson's video production and creative career.

Establishing Shots #7: Nils Clauson

Welcome to Establishing Shots, an interview series where we turn a spotlight toward the diverse talent that comprises QuickFrame’s Maker Community, emphasizing the personality and artistry behind some of our top video content makers. Can you tell us a little bit about your creative career? My name is Nils Clauson and I co-run a Seattle-based creative […]

Web Team·June 12, 2023·6 min read
This image features an orange background with a television screen. On the screen is someone performing at a concert. This image represents music and streaming.

The New Music Television: How Music is Creating New Opportunities on CTV

Music and video have always been intertwined—since the latter killed the radio star, anyway—but today, thanks to Connected TV (CTV) and Over-the-Top (OTT) platforms, the connection is only getting stronger. Over the last few years, advancements in music and streaming have multiplied quickly. Particularly during the COVID-19 pandemic lockdown, many music lovers were interested in […]

Web Team·May 26, 2023·5 min read
This image features two people holding up a banner that says "AAPI Heritage Month." This image represents the AAPI filmmakers blog to highlight 8 AAPI filmmakers who have revolutionized cinema.

8 Asian American and Pacific Islanders Who Revolutionized the Film Industry

From the earliest days of the film industry, Asian American and Pacific Islanders (AAPI) have made great contributions to the art and science of filmmaking. While the depth of AAPI filmmakers’ impact on the world of cinema is extensive, many have gone without their stories being told. Whether it was innovating new techniques or paving […]

Web Team·May 24, 2023·5 min read
This image features four people on different height platforms, each helping one another get to the top. This image represents the maker corner blog for pro bono video work.

The Benefits of Pro Bono Video Work

Welcome to Maker Corner, our series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by maker Victoria Ng, a video director and editor who runs Stanton Productions. For the last couple of years, I’ve really started to prioritize offering pro bono video work more consistently. It was a […]

Web Team·May 16, 2023·4 min read
In this image, there is a green background with a TV screen on it. The TV screen is showing two people lying together on a couch talking. In front of the TV screen is a phone with the Twitter logo on it, and a Tweet of all exclamation marks popping out. This image represents the conversation held on social media and other platforms about TV shows, especially when things go wrong.

From Fiasco to Fanfare: What Netflix is Teaching Us About Digital Video

From social media to TV screens, digital video has come to dominate the entertainment industry. Now we’re watching as major platforms figure out which digital tactics will work best for them as we all navigate this new landscape.  From focusing on original content to live streaming highly anticipated programming to diving into sports, streaming platforms […]

Web Team·May 1, 2023·5 min read
This image features a yellow background and a person standing with a pen in their mouth, to show that they're thinking over something. Above their head is a bar with different icons. These icons move in a way that shows the goal is represented throughout the creative process. This image represents purpose-based creative.

TV’s Upfronts are an Opportunity To Invest in Purpose-Built Creative

If there’s one thing we’re expecting to hear about at this year’s upfronts and NewFronts, it’s the performance marketing capabilities of TV. While TV advertising used to be a channel reserved for brand awareness, Connected TV and Over-the-Top platforms have dramatically advanced the possibilities. Now, you can implement performance marketing strategies in streaming television campaigns. […]

Web Team·April 28, 2023·6 min read
This image features a person sitting down at a computer while holding a baby. The image represents life as a working mom.

Juggling Life as a Creative Director and a Mom

Welcome to Maker Corner, our series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by maker Fraidy Mandelbaum, creative director at Blinq Media. How to deliver amazing videos while juggling life as a mom…and how I did it when my baby boy was 7 days old! Yup! 7 days […]

Web Team·April 20, 2023·4 min read
This image features a green TV screen on a blue background. On the TV screen, you can see a person walking on a flat smart phone, as if it's a walking pad. They are holding four yellow shopping bags in their hands. This image represents the future of video commerce.

The Future of Video Commerce is Here

In the fall of 2022, we talked about how video content was shaping the future of ecommerce, and, we’re happy to say: the future is here. Whether you’ve wanted to shop a character’s signature outfit or order the nachos they ate for lunch, we’ve all seen something on a show or digital video and dreamed […]

Web Team·April 4, 2023·5 min read
This image features people sitting around a table and more people engaging in the conversation through video conferencing. This image represents driving community through video marketing.

How To Drive Community With Video Marketing

Thanks to the internet—and social media in particular—people have endless opportunities to connect with each other online. Thanks to this rise of connectivity, people have started creating and building digital communities. While these spaces are great for individuals, brands can also leverage them to connect with their customers and enhance brand awareness. Here, we’ll explore […]

Web Team·March 24, 2023·4 min read
The TikTok Testing Grounds

The TikTok Testing Grounds

We recently sponsored a Virtual Forum with Glossy that was all about TikTok marketing strategies. While the forum was really tailored to fashion, beauty, and luxury brands, the insights surfaced by our Platform Partnerships Manager, Emma Henry, are applicable beyond the sphere of those specific industries. That can be summarized with this one quote: “One […]

Jacob Trussell·March 22, 2023·6 min read