
Performance Creative: What Is It & How Does It Work?
Creative content must do more than simply look good; it needs to perform. That’s where the performance creative model comes in. It’s a strategy that allows your marketing team to flex their creative talent while reinforcing your strategy with timely, relevant data insights. The results are more impactful campaigns that resonate with your target audience […]

7 Best Video Marketing Tools for Making an Impact
Video marketing has become a cornerstone of modern strategy, helping brands engage audiences with more authenticity and impact than static formats allow. From building trust with testimonials to analyzing how content performs across channels, today’s tools empower marketers to do more with less friction. Here, we’re breaking down seven of the best video marketing tools […]

How to Write a Video Script Your Audience Will Love
Crafting a compelling video script is where strategy meets storytelling. Whether you’re selling, educating, or building your brand, the right script turns passive viewers into active brand advocates. Here’s how to write a video script that keeps your audience engaged from the first frame to the final CTA. What Is a Video Script? A video […]

How to Create Content for Social Media, the Right Way
At first glance, creating content for social media seems simple. And technically speaking, that’s accurate; virtually anyone can create and post content on platforms like Facebook or TikTok. The tricky part, however, is creating content that resonates with a user’s (or a business’s) target audience. Not to worry, though. The following guide will show you […]

Video Ad Creative We Can’t Stop Thinking About | May 2025
At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

Your Summer 2025 Video Marketing Timeline
How will you reach your audience this summer? Step one: don’t sweat it. Between social media, Connected TV (CTV), and other ad channels, there are a ton of opportunities to make a significant impact this time of year. Here’s what you need to know about summer 2025, from its significance to the key dates to […]

Creative Tips for Connected TV (CTV) and OTT Video Ads
Over-the-Top (OTT) and Connected TV (CTV) have given television a new meaning. Long gone are the days when the only option was to sit and watch whatever was airing on good ol’ linear programming. Now, viewers engage with diverse cross-platform content from a myriad of channels via CTV and OTT streaming — and advertisers need […]

How To Make a Stop Motion Video: Step-By-Step Guide
Stop motion animation has a timeless charm that has captivated audiences for decades. Whether you’re creating a short film or an advertisement, stop motion can bring objects to life in a way that’s both creative and magical. If you’ve ever wondered how to make a stop motion video, you might be surprised by how the process […]

10 Video Marketing Examples to Inspire Your Next Ad
When you think about effective video marketing examples, what comes to mind? Maybe it’s an old commercial from The Big Game that gives you nostalgia or a holiday ad that still makes you tear up even though you’ve seen it 20 times. While these are great video ad examples, there’s so much more to video marketing. […]

Inclusive Language: What You Need To Know When Casting
When it comes to casting, there’s a massive opportunity for brands to make a commitment to the public to put diversity, equity, and inclusion at the forefront of their brand identity. It’s an important mission because, historically, cisgender white men have been centered in most facets of U.S. culture. This is especially true in the […]

Non-Product Advertising: How Video Strengthens Internal Communications
This blog will give you a rundown on how to improve internal communications with videos. You’ll also learn how you can use those techniques to also raise brand awareness and cultivate a community of loyal customers with non-product advertising! There’s more digital content than ever before, which means audiences have more choices on what to […]

6 Best Video Special Effects To Elevate Your Visual Content
It’s the question every video marketer has had at some point: what actually makes a marketing video engaging? Take a moment and think about some of your favorite commercials and ask yourself, what aspect of their creative concept made the greatest lasting impression on you? You might find yourself considering ads with stunning visual effects. […]