All Posts

In this image, there is a green background with a TV screen on it. The TV screen is showing two people lying together on a couch talking. In front of the TV screen is a phone with the Twitter logo on it, and a Tweet of all exclamation marks popping out. This image represents the conversation held on social media and other platforms about TV shows, especially when things go wrong.

From Fiasco to Fanfare: What Netflix is Teaching Us About Digital Video

From social media to TV screens, digital video has come to dominate the entertainment industry. Now we’re watching as major platforms figure out which digital tactics will work best for them as we all navigate this new landscape.  From focusing on original content to live streaming highly anticipated programming to diving into sports, streaming platforms […]

Web Team·May 1, 2023·5 min read
This image features a yellow background and a person standing with a pen in their mouth, to show that they're thinking over something. Above their head is a bar with different icons. These icons move in a way that shows the goal is represented throughout the creative process. This image represents purpose-based creative.

TV’s Upfronts are an Opportunity To Invest in Purpose-Built Creative

If there’s one thing we’re expecting to hear about at this year’s upfronts and NewFronts, it’s the performance marketing capabilities of TV. While TV advertising used to be a channel reserved for brand awareness, Connected TV and Over-the-Top platforms have dramatically advanced the possibilities. Now, you can implement performance marketing strategies in streaming television campaigns. […]

Web Team·April 28, 2023·6 min read
This image features a person sitting down at a computer while holding a baby. The image represents life as a working mom.

Juggling Life as a Creative Director and a Mom

Welcome to Maker Corner, our series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by maker Fraidy Mandelbaum, creative director at Blinq Media. How to deliver amazing videos while juggling life as a mom…and how I did it when my baby boy was 7 days old! Yup! 7 days […]

Web Team·April 20, 2023·4 min read
This image features a green background, with a person standing. The person is wearing a yellow sweater and holding a smart phone. Above the person's head is a thought bubble, which has the Lemon8 logo in it. This image represents how marketers and consumers alike are considering the new social media platform.

Why Marketers Aren’t Rushing To This Up-and-Coming Social Platform (Yet)

If it feels like social media is always changing, well, that’s because it is. As the number of social media users in the US continues to grow—reaching an estimated total of over 308 million people by the end of 2023—brands want to create more features and platforms to meet the growing demand. In order to […]

Web Team·April 17, 2023·5 min read
This image is of two TV screens with people in each of them. On the outside of the TV screen, there are human arms flexing, to represent the strength of digital video advertising. Overall, this image represents the best QuickFrame videos for the month.

Video Ad Creative We Can’t Stop Thinking About | April 2023

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video marketing ads aren’t actively grabbing attention, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why each month we’ll round up a selection of the best […]

Web Team·April 6, 2023·4 min read
This image features a green TV screen on a blue background. On the TV screen, you can see a person walking on a flat smart phone, as if it's a walking pad. They are holding four yellow shopping bags in their hands. This image represents the future of video commerce.

The Future of Video Commerce is Here

In the fall of 2022, we talked about how video content was shaping the future of ecommerce, and, we’re happy to say: the future is here. Whether you’ve wanted to shop a character’s signature outfit or order the nachos they ate for lunch, we’ve all seen something on a show or digital video and dreamed […]

Web Team·April 4, 2023·5 min read
This image features people sitting around a table and more people engaging in the conversation through video conferencing. This image represents driving community through video marketing.

How To Drive Community With Video Marketing

Thanks to the internet—and social media in particular—people have endless opportunities to connect with each other online. Thanks to this rise of connectivity, people have started creating and building digital communities. While these spaces are great for individuals, brands can also leverage them to connect with their customers and enhance brand awareness. Here, we’ll explore […]

Web Team·March 24, 2023·4 min read
The TikTok Testing Grounds

The TikTok Testing Grounds

We recently sponsored a Virtual Forum with Glossy that was all about TikTok marketing strategies. While the forum was really tailored to fashion, beauty, and luxury brands, the insights surfaced by our Platform Partnerships Manager, Emma Henry, are applicable beyond the sphere of those specific industries. That can be summarized with this one quote: “One […]

Jacob Trussell·March 22, 2023·6 min read
This image features a woman sitting in the director's chair, with cameras and lights around her. This image represents women women who revolutionized the film industry.

8 Women Who Revolutionized the Film Industry

From the 1800s to today, women have brought new insights, perspectives, and creativity into the film industry. But, often, their stories have gone without being told as frequently—or at all. Whether it was creating a new style of film or paving the way for future generations, let’s explore some of the incredible women who revolutionized […]

Web Team·March 22, 2023·5 min read
This image features a person with clouds, flowers, and greenery around their head. This image represents creativity and how to maintain creativity while avoiding creative burnout.

Maker Corner: How To Prevent Creative Burnout

Welcome to Maker Corner, our series where we feature guest contributions to our blog from QuickFrame makers. This month, our post focuses on how to prevent creative burnout. This month’s post is written by maker Anna Aichinger. Since the pandemic, mental health and therapy have become persistent media topics. Psychological health is directly correlated with physiological […]

Web Team·March 22, 2023·5 min read
From Short-Form to Long-Form: What We Can Learn From a 10-Minute TikTok Ad

From Short-Form to Long-Form: What We Can Learn From a 10-Minute TikTok Ad

There’s a lot of conventional wisdom out there about video marketing: LinkedIn is for sober, professional videos enlivened by animated statistics, Facebook is for longer narrative content, and TikTok is for short, funny videos. And there’s truth to the conventional wisdom. But remember the bottom line of video: It’s there to engage your potential customers, […]

Jacob Trussell·March 21, 2023·5 min read
This image is of two TV screens with people in each of them. On the outside of the TV screen, there are human arms flexing, to represent the strength of digital video advertising. Overall, this image represents the best QuickFrame videos for the month.

Video Ad Creative We Can’t Stop Thinking About | March 2023

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads aren’t actively grabbing attention, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why each month we’ll round up a selection of the best ad […]

Web Team·March 3, 2023·4 min read