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If you’re like us, then you subscribe to a million and one newsletters. I mean, what better way to start your day than with a cup of coffee and alarmist headlines warning that our industry is going up in flames? Well, at least that’s the impression you may have gotten from the recent deluge of […]

In this highly visual age, you know how crucial video is as an effective medium to communicate with your target customers. Often, that’s more easily said than done–but it doesn’t always have to be, especially if you know how to make marketing videos the right way. The video marketing benefits are numerous, and you need […]

Gone are the days of only finding long, blog-like Facebook posts and terrible food photography on Instagram. (Don’t worry, they’re still there. You just have to look a little bit now.) Social media video marketing used to be an optional part of your strategy, but now it’s critical to stand out. Think about the last […]

You may know them for their bold opinions, digital instincts, or passion for improving the world around us. No matter what characteristic you think of first, Gen Z is top of mind for many marketers — and for good reason. According to Forbes, “By 2026, Generation Z could represent the largest U.S. consumer population at […]

Welcome to Maker Moments, our series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by maker Misha Koroteev, founder of creative studio VeryVertical. You know how you snuggle down to watch a 6-hour movie every night of the week? Of course, you don’t. What nonsense. We do […]

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video advertising isn’t actively grabbing attention, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why each month we’ll round up a selection of the best ad […]

Recently, QuickFrame’s Michael Block, VP of Customer Success, presented a webinar hosted by Retail Touchpoints where he explored a few of the emerging video experiences retail marketers can offer to their customers today.  The main takeaway from his discussion? These types of videos can bridge the gap between our two dominant forms of shopping: the […]

Alex Villa, QuickFrame’s Manager of Customer Success, recently sat down with eMarketer to explore a few different ways digital marketers, with a treasure trove of data at their disposal, can generate the necessary spark to guide the creative direction of their video ads. But a question was proposed during the audience Q&A that really caught […]

Think about the ads you’ve connected most with as a consumer. You might have in mind an endearing Budweiser ad from the Big Game, an inspiring Etsy commercial that made you tear up in just 30 seconds, or a Jeep promotion that motivates you to plan your next adventure.  So, why did these ads come […]

With offices, schools, social events, and many other aspects of the world going digital since 2020, ecommerce shopping saw an enormous leap. Sales jumped by nearly one billion dollars, and those numbers are only projected to keep increasing in the years to come. It’s clear that consumers enjoy the ease of use, availability, and safety […]

Marketers need to be data-driven to deliver business results. Yet outside of a statistics class you may have taken in high school or college, chances are you haven’t thought much about the biases you may be bringing to your data analysis and interpretation. It’s easy to get caught up in jargon and business goals, which […]

Over twenty years ago, I made my first online purchase. I was a budding cinephile on the hunt for a French horror-comedy from the director of the Oscar-nominated film, Ameliè. As I lived in a one-light town in the middle of Central Texas, your assumption would be correct: foreign, arthouse cinema wasn’t easily accessible on […]